Total Commerce Blog

Planning for a Shopify eCommerce Migration? Prep for Success

A successful Shopify migration involves thorough preparation to ensure a seamless transition to Shopify, optimizing the online store for improved performance and user experience.

A Quick Guide to the New Email Marketing Guidelines From Google and Yahoo

Google  and Yahoo have announced changes that require you to make changes before February 1, 2024 if you’d like to send emails from a branded email address. This blog explores the key components o...

Out with the Old, In with the Bold: Rebranding an eCommerce Store Done Right

This blog explores rebranding and how to do it right. It all begins with an eCommerce audit, but what then? Find out.

eCommerce Trends 2024

Our eCommerce Trends 2024 blog dives into the three most critical trends shaping the future of online retail. We also explore other trends before wrapping up with a trend we WISH would emerge.

Shop Here For The Holidays - 8 eCommerce Stores We Love

Need inspiration for buying the perfect gift this festive season? Look no further! We've got you covered with the TVP eCommerce 2023 Gift Guide.

Klaviyo + TVP NYC + Shopify = TOTAL Commerce

A Heartfelt Thank You To Those Who Joined Us At Our Inaugural Food & Beverage Event!  The conversations, insights, and innovative ideas exchanged during the event underscored the pivotal role ...

GA4 Basics for eCommerce Stores: Conversions (What, How and Where)

Leveraging GA4 to Monitor Conversion Rates: A Technical Guide for Non-Technical eCommerce Store Owners Google Analytics 4 (GA4), the latest iteration of Google's popular web analytics service, has ...

The Significance of Checkout Optimization on Shopify: Enhancing Development, PPC, and Analytics for E-commerce Success

As an eCommerce online store owner you'll know that checkout optimization plays a pivotal role in the success of your business. As an essential aspect of the development process, it directly impact...

Is Your Online Store Carbon Neutral? A Carbon-Neutral Platform for eCommerce

Connecting Climate Change and Digital Tech More and more companies are hopping on to the climate-cool bandwagon and putting green policies and eco-friendly practices in place. Being one step ahead ...

AR in eCommerce. It's a Trend, But Will it Ever Really be Useful?

AR in eCommerce. It's a Trend, But Will it Ever Really be Useful? With 2021 ushering in a new era of fun and functional tech advancements, the world feels like the future has finally arrived. We on...

Heatmaps for eCommerce Websites - Do They Work? (eComm Basics)

A Comprehensive Guide to Heatmaps A Heatmap is an excellent tool for visualizing complex statistical data. It helps digital shop owners to understand what users do on their website, for example: W...

Why You Should Scale Your Shopify Store With Data-Driven Decisions

Why You Should Scale Your Shopify Store With Data-Driven Decisions In eCommerce, guesswork does not work. To take your digital store to the next level, you should base decisions on data, not specul...