In this episode of the 'Back to Basics' series we thought we could tackle collection and product pages - Not a chance! Daria and Bel dig into the importance of a collection page for eCommerce stores and just how much they can affect conversion rate.
Listen on Spotify:
![[Interview] Jonny Holsten: Storybrand Guides for eCommerce](http://totalcommerce.partners/cdn/shop/articles/Jonny_Holsten_Storybrand_Guides_for_eCommerce.png?v=1704908288&width=3000)
